Programme

The Foundation Entrepreneurship Program 2026

A selective 12-week programme for people building real ventures through customer research, service design, experimentation, commercial testing and evidence-led product development.
For Aspiring Entrepreneurs The Hub Starts
Foundation Workshop

The Foundation Entrepreneurship Programme is an intensive, studio-based programme for entrepreneurs who want to turn an opportunity into a credible product or service. 

Over 12 weeks, participants work continuously on their own venture—investigating real customer needs, understanding the wider service and market system, designing and testing possible solutions, examining commercial viability, and putting their product into the real world. 

The programme combines academic thinking with practical fieldwork, venture studios, case discussions, experimentation, leadership and communication. 
Participants are expected to challenge their assumptions, collect real evidence and change their venture when the evidence demands it. 
By the end of the programme, participants should be able to demonstrate and defend an evidence-shaped minimum viable product (MVP) or minimum viable service, together with a clear plan for what comes next. 
Certification is earned through demonstrated competence and evidence—not attendance alone.